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Shelton Fleming Associates
Shand House
14-20 Shand Street
London
SE1 2ES
United Kingdom

Registered in England 1647866

+44 20 7378 7021
info@sheltonfleming.com

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Glocal event marketing refers to a strategy that combines both global and local marketing efforts to promote and attract attendees to an event. This approach recognises the importance of reaching a global audience while also tailoring marketing initiatives to resonate

How global should global branding be? Business has learned, often painfully, that one message does not fit all. The rise of digital solutions offers the chance for simpler localisation of a message

Does the tsunami of new, event tech leave you feeling lost? Should you inject the new tech into your events? Or play it safe and stick with what you know?  Well, at Shelton Fleming, we’re forever advocates of cool tech and