GKN Automotive partners with Shelton Fleming to create rich, immersive, and engaging experiences, working with the automotive brands that are revolutionising the future of intelligent mobility. Together we create experiences that help GKN Automotive create flourishing business partnerships and achieve brand leadership in intelligent mobility.

As with any relationship, earning partner rather than supplier status demands clever and strategic courtship. That way, the result is something effective, integrated, and meaningful.

We develop intelligent experiences, enhanced by interactivity, to showcase their innovative technology and drive deeper customer relationships.

Recently, we brought together automotive engineers and designers to test new GKN Automotive technology, as part of GKN’s annual winter testing programme. We created a unique and memorable pop-up experience in the Arctic Circle in northern Sweden. The experience took place in extreme conditions on frozen test tracks, with just four hours of daylight to work in and temperatures reaching -30ºC. A Nordic chalet with views over the frozen lake welcomed the heads of design, engineering, and technology at the leading automotive brands, as well as journalists, bloggers, and influencers. We also created a permanent installation to showcase GKN Automotive's latest innovations, change the conversation, and facilitate collaboration.

Our partnership with GKN Automotive demonstrates the power of intelligent, strategic storytelling and immersive experiences to elevate a brand and drive success.