Vodafone

Shelton Fleming worked with Vodafone to co-create an initiative to support SMEs during the covid pandemic. We developed a programme of virtual events to produce masterclasses on how to evolve their businesses during a crisis.

The masterclasses took the form of TV production quality webcasts over one week to five major markets in Europe. We created the format of a daytime TV show called Those Who Dare, featuring interactive broadcasts in five languages. Different themes were tackled each day and featured over 40 high profile guest speakers. The interactive format and high quality content provided valuable insights and inspiration on business adaptability and resilience in times of crisis.

Remote delegates could attend the programme of events in a fun and engaging way, without giving up large chunks of their day. Each TV show was hosted by Charlie Webster who brought a young and energetic style to enable engaging interviews with senior industry leaders and successful SMEs.

Shelton Fleming also produced a social campaign and digital assets to promote awareness and audience engagement with CRM integrations.

Shelton Fleming's expertise in event production ensured a seamless and engaging experience for all participants.

  • Content production: Developing engaging and informative content aligned with the event's themes.

    Set design and build: Creating a visually appealing and professional virtual event environment.

    Speaker coordination and rehearsals: Managing guest speakers and ensuring smooth delivery of presentations.

    Web and broadcast production: Producing high-quality live broadcasts and managing the event's online platform.

    Vision-mixing and iDent design: Creating visually engaging transitions and branding elements.

    Theme development and TWD identity: Developing a cohesive theme and visual identity for the event.

    Social media: Producing a social campaign and digital assets to promote awareness and audience engagement with CRM integrations.