When JP Morgan wanted to leverage artificial intelligence (AI) to discuss the future of payments at their annual European Payments Forum, Shelton Fleming redefined conference engagement with holographic, AI-empowered avatars.

The holographic avatars were integrated with Gen AI and lipsync application, to enable natural language engagement. The large language models that GenAI enables, allowed the avatars to have a flawless dialogue with the host and audience.

The captivating experience changed perceptions. A massive 96% of delegates reporting a significant shift in their understanding of the positive impact AI can have on consumer payment experiences. Delegates found the experience engaging and informative, as it changed the conversation, addressing both the technical capabilities of AI and its potential to make complex payment industry issues accessible. The AI avatars responded to audience questions with humour and diplomacy, creating a memorable and fun experience.

By using immersive, life-size holograms for a more impactful experience, the event eclipsed previous manifestations of screen-based AI. This cleverly shifted the focus to the capabilities of generative AI in fostering a natural, informative dialogue.

This event showcases Shelton Fleming's expertise in leveraging cutting-edge technology to create innovative and engaging experiences. By successfully integrating AI-powered avatars into the European Payments Forum, we enabled J.P. Morgan to redefine conference engagement and position themselves as leaders in the payments industry.